About
Built on nearly 30 years of building businesses.
Before the Memo isn't a consulting firm that studies your industry from the outside. It's built by someone who has been inside — across more industries than most people work in a lifetime.
Tim Ritchey
Founder, Before the Memo
30
Years of business building experience
40+
Businesses scaled across industries
Multi-industry
Insurance, distribution, services & more
With almost 30 years of business building expertise, Tim Ritchey has scaled more than 40 businesses — spanning insurance agencies, data and lead generation firms, wholesale coffee distribution, scientific and lab equipment, and even a hair salon.
That breadth isn't accidental. Tim has spent his career finding the operational and strategic levers that move businesses forward, regardless of industry. The patterns that drive growth, the decisions that stall it, and the moments where the right move has to happen before the memo goes out.
Before the Memo is the distillation of that experience — a consulting practice built to give business owners and operators access to the kind of insight that usually only comes from decades of hard-won lessons.
Why Before the Memo?
In every industry, there's a moment when the smart money moves — before the announcement, before the trend becomes obvious, before the memo goes out to everyone else. The businesses that win are the ones that act in that window. Before the Memo exists to help you find that window and move through it with confidence.
"The best decisions aren't made after the industry figures it out. They're made before."
Ready to work together?
If you're building something and want a partner who has been in the room before — let's talk.